Morgan Stanley Studies iGaming; Estimates US Market Can Earn Billions by 2020

DE gamblingAccording to recent research findings by Morgan Stanley, the online gaming market in the US could reach over $5 billion by the year 2020. Business Insider reports that Morgan Stanley found that as much as $5.2 billion could be earned in less than six years’ time and even more if more individual states become involved with online gaming. As of right now, only three states have regulations and licensing in place to offer online poker and/or casino gaming, but several other states are interested in the option.

If every state decided to offer online gaming options, the market could be even larger and earn twice the amount, just over $10 billion in revenues. However, this is unlikely as there are only 39 of the 50 states that offer a tribal or commercial type casino. It is also unlikely that Federal legislation will be approved in the six year time frame, but you never know what the government will do.

With the projections, Morgan Stanley assumes that early-adopter states will need around four years to reach maturity. Also assumed is that fact that gaming operators online will not be able to break event until year two. In the research note, it is noted that information from the state of New Jersey could mean that the estimates are conservative and the US could see even more than the $5.2 billion in estimates. Online gaming operators in the US are reaching breakdown levels in just 10 months which could mean more revenues at a faster rate.

Even though the estimates are high, the amount is still lower than previous estimates. According to information and results of the early-adopter states, Morgan Stanley lowered the estimates for online gaming as the to-date expected results have been lower than anticipated. The research considers several states including:



New Jersey



New York







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