AsianLogic, PKR Enter Asian Marketing Partnership

AsianLogic Limited (AIM: ALOG), the diversified Asia-Pacific online and land-based gaming company and recent recipient of the Asian Operator of the Year Award from the eGaming Review Industry Awards, is pleased to announce that it has been named as the exclusive marketing partner for Asia for popular online 3D poker room PKR.com.

 

Under the terms of the agreement, AsianLogic will be responsible for developing PKR.com’s customer base in Asia. Using its recognised knowledge of the Asian gaming and affiliate market and local payment processing solutions, AsianLogic will be promoting PKR.com via strategic affiliate partnerships and programs as well as direct marketing initiatives throughout the region.

 

PKR.com is a leading online poker brand known for its innovative poker room software that allows players to play in a truly 3D environment. Last August, PKR.com reached its two millionth player milestone less than a year after gaining its first million users. Because of its leading edge technology and success in the marketplace, PKR.com recently received “Hotshot Operator of the Year” at the prestigious eGaming Review Industry Awards 2008.

 

Tom Hall, AsianLogic CEO, said:

 

“PKR.com is a very innovative and popular online poker brand and to be named their partner in Asia displays PKR.com’s trust and confidence in AsianLogic. With our knowledge of the Asian gaming market, not to mention affiliate marketing in a diversely-cultured region like Asia, we believe the PKR.com brand is destined for rapid growth and success. The PKR.com 3D product is also ideally suited for the huge Asian subscription gaming and play for points markets and we see significant opportunities in these sectors.”

 

Malcolm Graham, CEO of PKR.com, expressed his confidence of the partnership with AsianLogic:

 

“We see huge potential and acceptance of our unique 3D poker product in Asia and for success we need a local partner that understands our needs and possesses the right experience and competency. We believe AsianLogic is the best partner for PKR.com.”

 

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