The state of New Jersey may have passed online gambling legislation but they have yet to launch any online poker or gambling sites. Many companies are working to gain a footing in the Atlantic City market to be ready when the online gaming options go live. Pokerfuse recently reported that 2UP Gaming PLC, a company based in the United Kingdom, has gained investment capital from a group in Asia to be able to purchase property in the New Jersey.
2UP Gaming wants to get into the land casino market to then be ready to provide online gaming options in the near future. The only potential providers of online gaming activities will be those who own brick and mortar casinos in the city so 2UP wants to be ahead of the game.
According to the Pokerfuse report, a letter of intent was created and is subject to a definitive agreement between the 2UP Gaming group and the casino in Atlantic City. Marino Sussich is the CEO of 2UP and he commented a recent press release on the subject by stating:
“2UP has been working diligently for the past 12 months assembling the finest technology and strategy necessary to be a global leader in the I-Gaming marketplace. Emerging global gaming markets have created enormous growth opportunity for our company. The soon to be released launch of 2UP’s on-line gaming products into the United States will significantly add to this growth.”
It is unclear as to which casino the group could potentially be using to gain their foothold in the US. Back in June, casinos in the state were to inform the Division of Gaming Enforcement of any partnerships whether they are binding or the potential for partnership. Each casino has done so except the Revel and Atlantic Club, both of which have been struggling. So either of these could be the casino in question.
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