Yahoo! Prepares for Online Poker Gaming

Online poker is a hot topic of discussion in the United States, with those for and against the option always in debate. Online poker is already live in Delaware, Nevada and New Jersey and has been for some time.

Other states have already been looking into the option as well (with mixed reviews on both sides of the political spectrum), as federal legislation has been on the mind of many in the industry.

Surprising news in the online poker industry was reported by Forbes on Friday as the online search engine Yahoo decided to launch an online poker portal, seemingly getting ready for real money game play.

Yahoo now offers a Texas Hold’em gaming portal on their website and advertises the option from the fantasy football page. The online poker offering only offers free chips as prizes that can be used for additional gaming but is set up to enter the real money marketplace if the option arises.

Because young adult males are the driving force behind online poker, the site has decided to market the new option via the fantasy football site. The poker portal has not assigned value to any chips except to offer the opportunity to compete at the online casino which helps the game to avoid the legal element that is considered a reward.

As of now, the new online poker portal can be considered in compliance with the majority of state and federal laws when concerning the game, according to Forbes and will be ready to provide real money game play if legislation permits.

With the Texas Hold’em portal in play, Yahoo will be in a position to enter the real money gaming market and would have the option to apply for a license in areas of the US that already offer online gaming options in a legalized setting, including the above mentioned Nevada, Delaware and New Jersey.

Yahoo has done well by using gaming such as fantasy football to build the brand by selling advertising on these gaming pages to top companies from around the world. While Yahoo may look at the online poker portal as an additional way to build revenues, online poker players will have yet another option for enjoying the game if real money options are put into play in the future.

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